Color Management Workshop

Hear world renowned color experts discuss color principles, lighting effects, developing your color palette, implementing a digital color program, and much more. Ask all your color questions and participate in small-group sessions.

Next Workshop will be held in 2021

This workshop is designed for merchandisers, retailers, manufacturers, product developers, color approval managers, specifiers, and designers.  Participants will learn basic color principles; how lighting affects color; what to consider when developing your color palette and how these choices affect cost, fashion, durability, and dyeing reproducibility; how to implement a digital color program with suppliers; how to control shade from concept to production and much more.

Attendance is limited; early registration is encouraged. Registration includes luncheons, breaks, AATCC Color Guidebook, Textile Coloration for the Retail Supply Chain and access to all available papers/presentations.



By attending this meeting, you give the Association consent to use any photos, videos, or images of you or your likeness in any Association media or materials.
By registering for this event, you agree to have your name and contact information included on the list of attendees.  This list will be provided to all participants of this event.

Next Workshop Coming in 2021
First Day
8:00 AMWelcome and Introduction to Workshop
8:15Color Communication—Sandy L. Johnson, Color Solutions International
Color is one of the key influential buying components for the consumer. Designers spend hours studying trends, analyzing color and shopping key markets in order to identify and assemble their seasonal color palette for their target customer. During this session we will review the key steps necessary to provide accurate color communication from the designer’s inspiration to the supply chain.
9:15Color Basics—Ann C. Laidlaw, ACL Color Consulting LLC
Basic color principles and measurement, calculations of color difference, methods for assessment of color quality for samples (lab dips) and production, measurement variability in digital color control and whiteness. Aspects of lighting in color, retail lighting and how it relates to color testing, best practices in choosing lighting /illuminants and visual color assessment will also be discussed.
10:15Color Basics (cont’d)
11:00Fundamentals of Dyeing and Challenges to Meet Performance Standards—Nelson E. Houser
This presentation will include the fundamentals of the major dye classes and application parameters to the respective fibers, types of equipment used in production, and challenges often involved in meeting performance specifications.
12:00 PMLunch
12:50Understanding Whites and other Fluorescent Materials—Speaker TBD
This presentation will discuss the unique requirements for both visually and instrumentally viewing and controlling the color of optically brightened whites and other fluorescent materials. Because of the unique properties of fluorescent colorants, special considerations are required to properly and effectively view and measure these materials. The lighting conditions needed and instrumental procedures will be explained as well as the metrics used for rating differences. Issues with new lighting types in relation to these materials will also be discussed.
1:30Training your Visual Color Apparel Team—Jean Hoskin, former Director of Color Services, Macy’s
Visual approval of color for production requires the evaluation of lab dyeings, print strike offs, or woven pattern handlooms. Preparing color technicians to perform these evaluations in a light booth includes understanding of the visual environment, sample positioning, and perception. This presentation will provide visual examples of color relativity important to color evaluation and the procedures color technicians can use to make confident color decisions. Protocols for evaluation with explanations for training a color team, design colleagues, and customers will be discussed. The what and why of color perception such as simultaneous contrast, gradation, after image, optical mixture, Bezold effect, and the Weber-Fechner Law will be demonstrated.
2:00-5:15Break Outs (1 hour duration – participants will rotate among each break out)

Break Out: Illumination and Observer Issues
• Describe/demonstrate Best Practice for visual evaluation of color difference
• Use samples, light booth, and Simultaneous Color Viewer to demonstrate color inconstancy and lead discussion of consequences of color inconstant standards.
• Show Farnsworth-Munsell Color Vision Test, describe its use
• Show AATCC Gray Scales, describe their use

Break Out: Sample Analysis and Measurement Technique
• Proper Procedures for good measurements
• How to deal with different materials
• How to select procedures for specific required uses

Break Out: Implementing Virtual Development in a Digital Workflow
• What is virtual development?
• Monitor/printer profiling – applications and limitations
• Digital color from design through formulation
5:15Q&A Session
5:30 - 6:30Networking Reception
Second Day
8:00 AMColor and Lighting: Control, Efficiency, and Compliance—Ann C. Laidlaw, ACL Color Consulting LLC
Light sources are changing. Regulations around the world are driving improved energy efficiency, technological developments result in more choices, and businesses respond to on-going pressure to reduce operating costs. In the past, the choice of commercial lighting technologies was mostly limited to incandescent bulbs, CWF-style fluorescent tubes, tri-phosphor fluorescent tubes, and various forms of natural or simulated daylight. Today, residential and commercial customers have far more choices, with additional technologies becoming commercially viable in the near future. This presentation will review various current and emerging lighting technologies, our methods for assessing them, and the practical implications of using the technologies to view colored objects.
8:55Supply Chain Conformance—Why Don’t my Numbers Match Yours?—Ken R. Butts, Datacolor
This session will focus on how to implement a digital color program with suppliers. The concepts of color guidebooks, standard best practices in color measurement, communication, visual assessments, along with ideas on supplier certification/accreditation requirements will be covered. Also included is accreditation program successes (and challenges) and global color management. Factors that contribute to poor agreement in digital color exchange will be discussed—measurement technique, instrument variation, sample conditioning, and the human factor.
10:05The Cost of Color Quality—Andrew Fraser, InMocean Group LLC
This presentation will look at the unforeseen cost of Color Quality from many perspectives. Why do we follow a process that is broken? Why do we do the things that we are doing?…..” That is the way we have always done it!” This is what our customer is asking for!!!!………..Really? Have you read the latest Color Manual Update from our Customer?
It will address:
• The Actual Cost of Dyeing a lab dip and getting it to the Retailer
• The actual time it takes to get a lab dip or bulk approval
• The pitfalls of sending inferior submissions – Time – Money – Resources
• The pitfalls we fall into that create the mess we call the color process
11:00The Evolution and Revolution of Global Color Management—Carol T. Revels, Lands’ End Inc.
This presentation will discuss the many facets of color management and what we can do – big or small – to drive improvement. Anything from tweaking processes and improving communication to tackling color workflow management, print/pattern color management, bulk color management, or mill accreditation for self-approval – all have value in reducing time, costs, and improving quality.
12:40 PMUltra-Portable Color Measurement: A Spectro in Your Pocket?—Ken R. Butts, Datacolor
With the introduction of ultra-portable color measuring devices, the need for designers to purchase garments – or discreetly cut a corner – may be coming to an end. The promise of these devices is that designers can easily measure inspiration colors at the fashion show or in the competitor’s store and quickly determine whether or not the color is in their own library or available from a color standards provider. This session will review the possibilities and limitations of ultra-portable color measurement, not only for design but as a potential low-cost QC tool for some supply chains.
1:40-3:55Break Outs (1 hour duration – participants will rotate among each break out)

Break Out: Processes and Technologies for Better Color Control in the Supply Chain
• What specifiers need to know to better communicate with suppliers about color control
• Things to know about dye selection, formulation and dyeing processes for better color control
• Who should be making these decisions?
• How this can lead to more efficient product development

Break Out: Realities of Color Management in Retail
• Real-world challenges/successes in retail/apparel implementation of digital color management
• Global process standardization in the supply chain
• Effective color management in multi-sourced programs
• Moving beyond labdips to production performance monitoring
3:55Q&A Session
4:15Closing Remarks and Adjourn
 AATCC Individual & Corporate* MembersNonmembers
Early RegistrationUS$775US$1155
Regular RegistrationUS$825US$1205
You may register online to attend the workshop.

*If your company is a corporate member of AATCC, you must register offline to receive the corporate member discount. Please download the registration form and return it to Kim Nicholson.
Refunds will be honored if cancellations are received on or before August 12, 2020. No refunds will be given after August 12.  A US$75 cancellation fee will be charged.

Hotel information to be announced.

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