Light… Color… Action… – Understanding Light and Color Basics – Eric Haugaard, CREE Inc.
Through the ongoing advancements of LED technology, the possibility to provide improved color quality performance and value to the application space has never been greater. This session will address the aspects of color science and the various light source technologies used for general illumination, with a strong focus on Light Emitting Diodes (LEDs). Included will be a review of the most common methods and metrics for describing various aspects of color quality and performance, for general illumination solutions, at a very basic level of detail. Examples illustrating the current and future possibilities for accurately predicting color quality performance and value in the general illumination space will be discussed.
LEDs vs Conventional Sources, What are the Differences? – Naomi Miller, Pacific Northwest National Laboratory
The presentation will focus on differences in performance and photometry, and its impact on specification of light fixtures and long-term maintenance
How Do I Choose?: Resources for Identifying Quality and Product Performance – Liesel Whitney-Schulte, DesignLights Consortium (DLC)
With so many products in the market, selection can seem overwhelming. This session will discuss resources for vetted product information that meet specific performance thresholds and allow you to refine product searches to meet your requirements and ensure eligibility for rebate programs to offset the initial cost of upgrades.
Why do Standards Matter? – Update on International Color and Lighting Standards – Roland Connelly, RoLyn Group Color Consultants
There are a number of current and new or updated standards from international color and lighting organizations. How these standards might impact decisions on choosing new lighting and establishment of new color quality assurance protocols will be discussed.
Controlling Color at the Speed of Light – Ann Laidlaw, ACL Color Consulting LLC
Color approval for industrial manufacturing requires sophistication and coordination throughout the supply chain. This presentation will review the procedures needed for alignment of visual and instrumental color approval from inspiration to store delivery, including Best Practices around lighting for color evaluation.
The Impact of Light Source Spectrum on Product Appearance and Sales – Steve Paolini, Telelumen
There was a time when a relatively few incandescent and fluorescent light sources would represent most electrically lit environments. Even before the appearance of LEDs additional types of light sources, such as HID and HPS, had very different spectra that would alter product appearance. With the increasing prevalence of LEDs there is an increasing variety of light source spectra being introduced into the build environment. The spectra of the light source has a significant impact on the color appearance of an object and can induce fluorescence in some circumstances. This talk will review the spectra of various light sources and discuss the implications on appearance and sales.
LED Hindsight-You Learned What? – Andrew Fraser, Consumer Testing Laboratories Inc.
As retailers move into the use of LED Lights and Lighting Systems store appearances and perceptions change. This presentation will review some of the Learnings, Best Practices, and Ah Hah moments in the transition to LED Lighting.
Thinking Outside the Lightbox with LED – Tim Williams, Color Solutions International; Kimmy Schenter, Nike; and Jensey Lund, Ketra
The lightbox has been home to color evaluation and QC for many years. It is still the best place to evaluate individual color samples. The introduction of LED has made the lightbox tunable and less dependent on individual bulbs, but it is still not the best or easiest place to look at color palettes. This presentation will introduce some “out of the box” applications of how LED lighting can be used in the color selection process and how it may benefit color approval inside the box.
What is a Lumen? – Educating the Public – Roland Connelly, RoLyn Group Color Consultants
With the rapid change in lighting types, the typical consumer is frequently confused when purchasing lights. Terms such as 60-Watt replacement, Warm White, Cool White, Lumens, Color Temperature and the associated numbers that go with these terms leave many folks wishing for good old incandescent lights. Ways that the lighting community, retailers, and government agencies might help with better understanding will be discussed.
Flipping the LED Switch, An Implementation Plan for Retailers and their Supply Chain – Ken Butts, Datacolor
Companies worldwide are rapidly adopting LED lighting for its improved energy efficiency and resulting cost savings. In order to account for potential flare and metamerism issues, samples must be evaluated visually and instrumentally throughout the supply chain using the appropriate LED light sources and illumination data. Lighting and color technology providers have responded to this need by adding LED source options to their lighting products and color management software, but implementation into the global color management workflow can be a challenging proposition that is often left to the color office. In this presentation we will take a practical look at specific action items that are required to successfully implement use of LED lighting in the global retail/apparel supply chain.
Let’s Talk Numbers – Adoption Rate of LEDs’ in US and Worldwide – Mary Yamada, Navigant
The LED lighting market continues to evolve rapidly. Form factors are changing, market penetration is rising, and new features are being added. Drawing from the U.S. DOE’s 2016 LED Adoption and Energy Savings Forecast studies, as well as her research into international markets, Mary will provide an overview of major trends and changes, being experienced in retail lighting as well as the broader lighting industry.
The Pocketable Shop Window: Displays and Online Product Presentation – Michael J. Murdoch, Rochester Institute of Technology
Retailers presenting their products online face a number of challenges. Is the photography perfect for thousands of products? Are the colors correct? Will the customer see the details and patterns properly? What if they’re using a tiny, cracked phone display on a sunny day? Whether using product photographs or computer renderings, online retailers have to pay attention to the same qualities of lighting – color, contrast, and geometry – as in-store merchandisers. Further, different types and sizes of displays, viewed in all sorts of environments, may change the perceived appearance of colors and textures. Examples of some studies of the effects of light quality and display presentation will show sources of variation and potential solutions.
Virtual Light Booth: Visual Assessment Goes Digital – Marc Ellens, X-Rite
The light booth has been used for many years to provide a consistent environment in which to evaluate physical material appearance, particularly to identify whether or not production materials match standards. With the advent of digital content for design, production and marketing, it has become imperative to make sure that the appearance of digital materials also matches appearance of standards. Typical assessment struggles with monitor calibration, ambient lighting, scene mismatch and light intensity balance issues. To resolve these problems, X-Rite has introduced the Virtual Light Booth that enables the digital-to-physical and digital-to-digital assessment workflow without the typical critical issues. This state-of-the-art enhanced light booth propels digital material assessment into a new age.